GANDHIAN THOUGHT AND COMMUNICATION: Rethinking Mahatma in the Media Age

Description

Gandhian Thought and Communication: Rethinking Mahatma in the Media Age looks at Gandhian thought and contributions from an interdisciplinary communication perspective. It explores the Mahatma as a public intellectual and communicator. It studies Gandhi’s unique communication techniques to connect with the masses and the way he used and appropriated myth, metaphors and symbols to communicate his ideas related to modernity and nationalism. The book examines how Gandhian ideas have been tested and the implications derived. This book also studies the contemporary relevance of Gandhian thought by looking at various popular media representations to open up the possibilities of rethinking and recasting Gandhi in the present context.

Biswajit Das is Professor and founding Director of Centre for Culture, Media and Governance, Jamia Millia Islamia, New Delhi. He has over four decades of teaching and research experiences in the field of theory method and history of communication in India. His latest publications includes, Caste, Communication and Power (ed.) (Sage, 2021), Seeing South Asia: Visuals Beyond Borders (ed.) (Routledge, 2022), Korean Wave in South Asia: Transcultural Flow, Fandom and Identity (ed.) (Palgrave Macmillan, 2022) and Pedagogy in Practice (ed.) (Bloomsbury, 2022).